It died a quick death last summer, but we never doubted its eventual return. Cue developer, Peter Freed, president of Freed Developments, who announced the purchase of Toronto Fashion Week from IMG Canada Limited.
According to a press release a new ownership group will consist of several of the country’s top executives in real estate, media and finance and will be anchored in Yorkville, where much of the city’s best retail can be found.
“Toronto is a city that is experiencing exponential growth. Fashion and retail have been integral contributors to this,” said Freed. “With the purchase of Toronto Fashion Week from IMG, we have the opportunity to create a multi-faceted program that embraces the Canadian fashion and design community.”
IMG alumna, Carolyn Quinn has been retained by Freed and will spearhead with the machine that counts money the event’s organization, direction and execution. The announcement is well timed given the New York Times‘ recent lookback on 2016 which identified Canada as a fashion hot spot, due to prime minister, Justin Trudeau, and his wife, Sophie Grégoire Trudeau, “who seemed to symbolize modernity and cool,” according to the paper.
More details about the new team behind Toronto Fashion Week, as well as its direction and overall program will be revealed in early 2017.
